This spring, Newsweek reporter Suzanne Smalley reported about Main Line Animal Rescue’s efforts to crackdown on Pennsylvania puppy mills . In that story, she revealed how organic dairy farming operations—in this case, one supplying Horizon Organics and Whole Foods—were sometimes also breeding puppies for profit in wretched conditions. In a July follow-up , Smalley wrote that when she alerted Horizon to her story, they sent an inspector who shut down the farm in question. In addition, Whole Foods issued a “stern request” to vendors that their operations not use farmers who “breed or raise dogs inhumanely.”
A barebones website calling itself PuppyMillK.com  provides a slightly more expanded overview of the puppy mill-organic milk nexus (a surprise to me) and identifies Land O' Lakes as an another big name in the mix. While the Newsweek story had a direct and immediate impact, it’s important to keep up the pressure. The financial incentive for farmers to sell puppies on the side is a great temptation. We need to be sure that companies that have built their brands around a wholesome ideal  live up to those promises.