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Dog Bowl Bailout
One-time offer aims to get free chow to dogs in need.

The folks at Dogswell, a pet food company in Los Angeles, are reaching out to Americans who’ve been stung by the economic downtown/collapse/crisis (take your pick) by offering a free bag of dry dog food to the first 10,000 eligible people to submit a Bow-Wow Bailout redemption form, through May 15, 2009. It’s about time dogs got a little piece of the recovery action. We love a marketing strategy that puts food in the bowls of dogs who need it.

Individuals and families with long-term challenges feeding their dogs may find food support at their local animal shelter or food bank. According to JoAnna Lou’s story in The Bark (March/April 2009), at least 68 organizations nationwide currently offer pet food assistance to those in need. Visit the Humane Society of the United States for more information about assistance in your area.

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